Color and Design

 

Description*

From products we use to clothes we wear, and spaces we inhabit, we rely on colour to provide visual appeal, data codes and meaning. Color and Design addresses how we understand and experience colour, and through specific examples explores how colour is used in a spectrum of design-based disciplines including apparel design, graphic design, interior design, and product design.

Through highly engaging contributions from a wide range of international scholars and practitioners, the book explores colour as an individual and cultural phenomenon, as a pragmatic device for communication, and as a valuable marketing tool.
 

Service Management

Service Management: The New Paradigm in Retailing


Description*

Service Management: The New Paradigm in Retailing examines critical service-management concepts that have direct application in the retail industry. Case examples from around the world show how to gain customer loyalty, achieve market leadership, and ensure profitability in the retail sector.


Read More at Powells



Where to Find It and Borrowing Time

Service Management is shelved as Call #HF5429 .S47 2012.


As a book it can be found on Bookstack # 1- Shelf # 15. This book can be checked out for a period of 2 weeks for students, faculty and staff.

Smart Retail

Smart Retail: Practical Winning Ideas and Strategies from the Most Successful retailers in the World

Description*

Smart Retail: Practical Winning Ideas and Strategies from the Most Successful Retailers in the World, the world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. Smart Retail incorporates several valuable chapters, including:

• Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten.
• How to use data to drive profit and growth.
• How to do more with less, and maximize the value each team member brings to the table.
• How to use new technology to develop highly productive, innovative "Remote Teams".

Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.

Read More at FT Press Publishing.


Where to Find It and Borrowing Time
Smart Retail is shelved as Call # HF5429.H28 2011.


As a book it can be found on Bookstack # 1- Shelf # 15. This book can be checked out for a period of 2 weeks for students, faculty and staff.

The New Rules of Retail

The New Rules of Retail: Competing in the Worlds Toughest Marketplace

Description*

The New Rules of Retail: Competing in the Worlds Toughest Marketplace is set out to figure out why some retailers succeed and others fail. The answer is The New Rules of Retail, which details a profound shift in power from producer to marketer to consumer over the last century.

The book then identifies how to survive and prosper in this new era of absolute consumer power. Using many of the industry’s leading retailers as case studies, we’ve identified three rules for success: developing a neurological connection with customers, implementing preemptive distribution strategies and controlling the value chain.

Fashion Show

The New Science of Retailing

The New Science of Retailing: How Analytics are Transforming the Supply Chain and Improving Performance

Description*

In a groundbreaking book, THE NEW SCIENCE OF RETAILING: How Analytics Are Transforming the Supply Chain and Improving Performance, authors Marshall Fisher and Ananth Raman, argue that the time is ripe for “rocket science retailing.” Just as Wall Street was transformed in the 1970’s by the influx of physicists, engineers, and “rocket scientists” with mathematical techniques that allowed the harnessing of vast, complicated transaction data, so too retailing is now ready, and in fact beginning a “rocket science revolution.”

The authors draw on examples from a diverse group of international companies to show how smart retailers are using analytics to transform their supply chain. How they are bringing costs down while driving revenues higher—in effect turning their supply chain into a brand enhancer, a speed enabler, and a true competitive advantage.
Read More at New Science of Retailing website


Where to Find It and Borrowing Time
The New Science of Retailing: How Analytics are Transforming the Supply Chain and Improving Performance is shelved as Call #HD38.5. F57 2010. As a book it can be found on Bookstack # 1- Shelf # 11. This book can be checked out for a period of 2 weeks for students, faculty and staff.

Inside the Mind of the Shopper

Inside the Mind of the Shopper: The Science of Retailing

Description*

Inside the Mind of the Shopper: The Science of Retailing , world-renowned retail consultant Dr. Herb Sorensen, Ph.D. uncovers the truth about the retail shopper and rips away the myths and mistakes that lead retailers to miss their greatest opportunities. 

The Luxury Strategy

The Luxury Strategy: 

Break the Rules of Marketing to Build Luxury Brands

Description*

The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands provide the first rigorous blueprint for effectively managing luxury brands and companies at the highest level. 

Guerrilla Retailing

Guerrilla Retailing

Description*
Guerrilla Retailing is the first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of retailing. It is jam packed with insider secrets on how to successfully attract, serve and sell customers, and keep them coming back.

Too Many Bosses, Too Few Leaders

Too Many Bosses, Too Few Leaders: The Three Essential Principles You Need to Become an Extraordinary Leader

Description*
Too Many Bosses, Too Few Leaders shares more than two decades of experience in what it really takes to become an exceptional leader — one who not only runs the company but creates a cadre of supporters who understand the company’s goals and missions and work to embody them every day. Part playbook and part an experienced guide through the world of leadership, this book has the potential to unlock the leadership potential inside those who not only lead companies, but run divisions, head up teams and work in roles across their companies every day.
Read More at Amazon



Where to Find It and Borrowing Time

Too Many Bosses, Too Few Leaders is shelved as Call #. HD57.7 P47 2011
As a book it can be found on Bookstack # 1- Shelf # 12. This book can be checked out for a period of 2 weeks for students, faculty and staff.

1,000 Retail Graphics

1,000 Retail Graphics

Description*
1,000 Retail Graphics provides a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovative options. The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low—so getting the marketing and branding right is essential for survival. The pages pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.
Read More at Amazon 

Where to Find It and Borrowing Time

1,000 Retail Graphics is shelved as Call # NK2195 .J43 2009. As a book it can be found on Bookstack # - Shelf #. This book can be checked out for a period of 2 weeks for students, faculty and staff. 

About the Author*

JGA has evolved to become one of the leading design, brand strategy and architectural firms specializing in transactional environments in the U.S. since 1971. Recognized as a Top Ten Retail Design Firm by Interior Design magazine and named winner in a myriad of environmental and graphic design competitions, JGA recent award-winning projects include: Brookstone, Hershey's, Jaguar, The North Face, Godiva Chocolatier, Spencer's and Metropark.

The World of Department Stores

The World of Department Stores

Description*
The World of Department Stores is a mecca of inspiration and ideas. When you are working on your presentations or trying to decide how your clothes would best fit in a store, this is the book for you!

The World of Department Stores showcases the great retail palaces—from Harrods to Barneys to Galeries Lafayette—where shoppers spend their day in opulent settings, drifting from cosmetics to shoes, stopping for lunch, the hairdresser, and endless temptations along the way. With photographs and ephemera from all over the world, this lavish book goes beyond in-store extravaganzas to the history of these consumer institutions, the personalities behind them, their vast range of goods, unique architecture, advertising, and associated sociological trends. Read More at Amazon

Where to Find It and Borrowing Time

The World of Department Stores is shelved as Call # HF5461 .W55 2011. As a book it can be found on Bookstack # - Shelf #. This book can be checked out for a period of 2 weeks for students, faculty and staff.

About the Author*

Jan Whitaker is an expert on retailing and restaurants, she lives in Northampton, Massachusetts.

Business Voice Magazine

Business Voice

Description*
Business Voice is the Las Vegas Chamber of Commerce's monthly magazine, and is distributed to nearly 10,000 business professionals every month. It features local business news and content paired with important considerations for small business owners. 

Read More at http://www.lvchamber.com/business-voice

Where to Find It and Borrowing Time
As a magazine, Business Voice can be found on the magazine rack in the front of the LRC. This rack is arranged alphabetically. This magazine can be checked out for a period of 5 days for students, faculty and staff. 

Citations

Description taken from SITE: ( http://www.lvchamber.com/business-voice )

Q Vegas Magazine

Q Vegas Magazine

Description*
QVegas Magazine has served as the voice of the LGBT (lesbian, gay, bisexual and transgender) community in southern Nevada since its inception in 1978 as the Bohemian Bugle. Over the past three decades, QVegas has remained a constant force in the LGBT community, both within the Las Vegas area and the world at large.